Tag: making money

Twozdaz Wandering Thoughts

Starbucks hurt my feelings.

They spent capital convincing us that Starbucks cared about the community. More, they cared about people. They opened their doors to homeless folks. Come in and rest. Be safe, comfortable, warm, dry, cool. Charge your phones here! Use our restrooms! We care! They put out announcements telling us that they want people to come and stay, make it a place to meet, a place to be. And we believed them. We did.

As did the homeless. I’d see them trickle in each day, a regular group I came to know by name. I learned their preferred seating locations, treated them to food and/or drink from time to time, said hello, chatted about the hot dry days, the freezing fog, the traffic, dogs, etc. Chatted about life.

Then Starbucks swiveled. That campaign wasn’t reaping the benefits they’d hoped to get. Within days, the restroom doors were locked and coded. Had to ask for the number at the counter. The homeless were politely shooed out, police called if they resisted.

Then, though, oh, look at the numbers. Starbucks decided they needed to close the place they’d encouraged us to make a home away from home, a community center for everyone and anyone. It just wasn’t making enough money.

It feels like it’s a betrayal. It’s not. Just business as usual. And that’s the thing about corporations. It’s all about making money. Profits and losses.

It’s not about humanity. That’s just strategy. Don’t let them fool you into thinking otherwise.

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Learnin’ to Walk

Daily writing prompt
How has a failure, or apparent failure, set you up for later success?
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I’m one of those people who believe and practice, you must be willing to take risks and face failure if you want to succeed. The classic example is learning to walk: we all must accept trying to take those first steps and risk falling in order to stay upright and put one foot in front of the other to cross a room and get where we want to go.

In my case, I’ve succeeded many times when I’ve tried. My failures have been as a sales person. I’m talking about goin’ door to door. Selling vacuum cleaners. Knife sets. Cookware. Hey, I was desperate to improve our situation and increase our income.

But I learned that I’m not a person who wants to pressure people into buying things like that. First, the products were overpriced. Second, they weren’t the greatest invention in the world, which was basically the line I was to spin. I didn’t believe it, and I didn’t accept it, and I couldn’t say it. I felt like a hypocrite and a fraud when I did.

I later learned, yes, I can sell things. I’m pretty successful at selling ideas. And I’ve sold tangible products, like coronary angioplasty products. But to succeed in that arena, I had to believe in what I was saying. And to believe, I couldn’t ignore my principles.

Understanding grew from those failures and setbacks. I learned: don’t ignore your principles. And I became known as a dependable person, trustworthy, responsible, reliable. I probably would have learned those lessons without my salesman failures but going through it helped me cement my understanding of who I am, who I’m willing to be, and what I will do to make a dollar.

In the end, I believe I’m a better person because of my failures.

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