Floofbook (floofinition) – Global online floofal media networking service founded by Mark Zuckerfloof in 2004.

In use: “Many animals spend hours every day on Floofbook, keeping contact with litter mates and old enemies alike, an activity that has replaced chasing small creatures, red dots, balls and sticks for many young floofs.”


Imflooftative (floofinition) – Copying or following a model or example set by an animal.

In use: “Many floofs, aware that humans are often easily manipulated, like to induce people to pursue imflooftative behavior, such as barking, meowing, and purring. Animals often regard these antics and post them on Floofbook for others to experience.”

The Floof Street Journal

The Floof Street Journal (floofinition) – Periodical written, read, and distributed by animals. Written in universal floofish, the FSJ helps keep animals informed.

In use: “The Floof Street Journal has evolved from animals’ early efforts of information exchange via scents on trees, rocks, and other materials into a sophisticated method of keeping animals informed about what’s going on in the floofverse. Other periodicals, such as Floof Today, The Good Floofkeeping Journal, the Washington Floof, and Floof Times, rose to challenge the FSJ’s position, but it remained secure until digital media, such as Floofbook, raged onto the scene in recent decades.”

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